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Development

Apex

Apex is Salesforce's proprietary, strongly-typed programming language used to execute custom business logic on the Lightning Platform.

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Apex Explained

Apex runs on Salesforce's multi-tenant servers and is syntactically similar to Java, making it accessible to developers with object-oriented experience. It supports triggers that fire before or after DML operations, batch processing for large data volumes, scheduled jobs, and REST/SOAP web service callouts. Apex executes in a governed environment where CPU time, heap size, and query limits are strictly enforced to protect shared infrastructure.

Because Apex code deploys through metadata and requires unit-test coverage of at least 75%, it encourages disciplined development practices. Common use cases include complex validations that span multiple objects, integration orchestration with external systems, and custom API endpoints exposed via @RestResource. Clientell AI can generate and deploy Apex triggers and classes directly inside your org, drastically reducing the time between requirement and production-ready code.

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