Salesforce is bringing its biggest AI event of the year to New York City on April 29, 2026. The Javits Center. One full day. 130+ sessions. And a front-row seat to where the Salesforce platform is heading next.
If you're registered (it's free), you want to go in with a plan. If you're not registered yet, this guide will tell you exactly what's waiting for you and whether it's worth the trip.
Here's everything, start to finish.
What you'll learn:
- What Agentforce World Tour NYC actually is and who it's for
- The full day schedule and all 6 session types
- Which speakers to watch and why
- How to actually get into hands-on training (most people miss this)
- The Financial Services track details
- A practical pre-event checklist
- What Clientell's team is watching most closely
What Is Agentforce World Tour NYC 2026?
Agentforce World Tour is Salesforce's global event series, bringing the Dreamforce experience to cities around the world. Each stop is a single-day, in-person event focused on the latest product innovations, customer stories, and hands-on learning.
The New York edition is one of the biggest stops on the 2026 tour. It's free to attend, open to everyone (not just existing Salesforce customers), and runs from 7:30 a.m. to 5:00 p.m. ET on April 29 at the Javits Center in Midtown Manhattan.
The theme this year: the agentic enterprise. Salesforce is positioning Agentforce 360 as the moment AI agents stop being demos and start being infrastructure. Every session, every keynote, every hands-on lab is built around that premise: humans, agents, apps, and data working together on one platform.
Salesforce's own post-event data from prior World Tour stops backs up the value: 95% of attendees discover solutions that helped them drive customer growth, 94% leave with strategies that made their work faster, 90% learn something new that helps tackle real business challenges, and 91% uncover solutions that helped them or their business. Those numbers set the bar this year's NYC event is trying to clear.
Agentforce World Tour NYC 2026: Full Day Schedule
Here's how April 29 breaks down:
| Time | What's Happening |
|---|---|
| 7:30 a.m. | Registration opens — grab your badge, connect with peers |
| 9:00–10:00 a.m. | Sessions, demos, hands-on training begin |
| 10:00–11:00 a.m. | Main Keynote |
| 11:00 a.m.–12:30 p.m. | Lunch + Campground networking |
| 12:00–4:00 p.m. | Sessions, demos, workshops continue |
| 4:00–5:00 p.m. | Networking reception in the Campground (free food and drinks) |
The Campground is Salesforce's signature networking space at World Tour events. Think of it as an open hall where you can connect with Salesforce product reps, ISV partners, and other customers. It's underrated. Use it.
Pro tip: Registration opens at 7:30 a.m., but the main session block doesn't kick off until 9:00. Get there at 7:30. You'll avoid the crush at the coffee station, map the venue while it's quiet, and have time to get to your priority hands-on training room early.
The Speakers You Need to Know
Salesforce has put together a strong lineup for this one. Here's who matters and why:
Patrick Stokes — President & CMO, Salesforce. He'll frame the big narrative in the keynote. Expect the official Agentforce 360 roadmap, customer proof points, and live demos. Pay attention to what he emphasizes first — that's where Salesforce thinks the platform story lands best right now.
Rob Seaman — EVP & GM, Slack, Salesforce. Slack and Agentforce are being positioned as an integrated stack. Seaman will walk through how Slack connects into the Agentforce workflow. If Slack is already in your environment, his session is required.
Niti Praveen — CEO, KnowCloudAI. This is the kind of customer-side voice that makes World Tour different from Dreamforce. Real implementation stories from someone who's actually deployed this stuff, not just a Salesforce evangelist.
Hayley Tuller — Salesforce Architect, Founder & CEO, BrightHelm Partners. She's an independent consultant who also builds on the platform. That combination gives her practitioner credibility that pure Salesforce speakers can't match. Her sessions tend to be heavier on the "here's what actually happens when you implement this" content.
MaryAnn Patel — SVP, Product Management, Salesforce. Product roadmap signals come from here. If you want to understand where specific features are heading, watch for her session.
Leah McGowen-Hare — SVP, Forward-Deployed Engineering, Salesforce. One of the more technically grounded Salesforce execs who gets on stage. Her sessions tend to be lighter on marketing language and heavier on actual platform mechanics.
Tigh Loughhead — CEO, Forcery. An ISV partner perspective on Agentforce 360 adoption in the real world. Forcery works with Salesforce implementations day-to-day, which means Loughhead brings the kind of practitioner insight you won't hear from Salesforce execs on the main stage.
Kate McArdle — SVP, Solutions, Salesforce. Solution-side strategy from inside Salesforce. McArdle's sessions typically bridge the product vision and the on-the-ground implementation reality — useful for anyone scoping their own Agentforce rollout.
All 130+ Sessions: Every Format Explained
The session catalog is deep. Here's the full breakdown:
Main Keynote (1 hour, 10:00–11:00 a.m.) — This is where the biggest announcements land. New Agentforce 360 capabilities, customer success stories, live demos. Required viewing regardless of your focus area.
Breakouts (30 minutes) — Deep dives into specific products, features, or use cases. These are where you get actual depth. If you're here for technical content, your day lives and dies in the breakout rooms.
Theater Sessions (20 minutes) — Quick, introductory format. Good for topics you want a surface-level overview of before deciding whether to go deeper later. Use these to fill schedule gaps efficiently.
Hands-On Trainings (60 minutes) — The most valuable thing at World Tour and the hardest to get into. Focused entirely on Agentforce this year, led by Salesforce product experts. More on this below.
Roundtables (45 minutes) — Moderated peer discussions on specific topics. These are the most underrated format at any Salesforce event. You get to hear from people doing the same work as you, not just from Salesforce's side of the table.
Workshops (45 minutes) — Interactive, skill-building sessions. The session description will tell you whether devices are provided or if you need to bring your own — check the abstract before you arrive.
Community Networking Sessions (45 minutes) — Open discussions with community leaders and Salesforce experts. Skews toward career and skills content. Useful if you're looking for what skills the market is actually asking for right now.
How to Actually Get Into Hands-On Training
This is where most people get tripped up. The hands-on training sessions are 60 minutes each, focused on Agentforce 360, and led by Salesforce product experts. They're the main draw for anyone who wants to leave NYC with something tangible rather than just slides.
Here's what you need to know:
They're first come, first served. Favoriting the session in the app does NOT hold your spot. You need to physically show up and claim a seat. This is explicitly called out in the event FAQ.
Multiple time slots run throughout the day. If the morning session is full, check back after lunch. Salesforce runs multiple slots to accommodate demand.
Bring a fully charged laptop. That's the minimum requirement. Some sessions may have devices provided — check each session's abstract to confirm what's needed for that specific training.
The smart play: identify your top priority training session first, then build your breakout schedule around it. Not the other way around.
The Financial Services Experience Track
This year, World Tour NYC includes a dedicated Financial Services Experience running as a full parallel track. It includes:
- Dedicated breakout sessions for banking, insurance, and wealth and asset management
- An industry lounge
- Live demos built around FS-specific Agentforce 360 use cases
- Peer roundtables with practitioners from the sector
It also marks the 10-Year Anniversary of Salesforce Financial Services Cloud. Salesforce will lean into this hard. If financial services is your world, block out most of your afternoon for this track.
The customer proof points being highlighted include CIBC and PenFed, both of whom are expected to share specifics on their Agentforce 360 deployments in the FS context.
Industries and Customer Stories Getting Focus
The main keynote and session agenda are built around real proof points from actual customers. The brands getting highlighted this year include Pandora, PenFed, and CIBC. Each represents a different vertical (retail/media, financial services, banking) and a different Agentforce 360 use case.
Beyond financial services, Salesforce is specifically calling out these industries as session focus areas: healthcare, nonprofit, media, and manufacturing. If you work in any of these, you'll find sessions built for your specific context rather than generic platform demos.
This matters because the most useful thing to take away from any World Tour isn't what's possible — it's what's working at companies that look like yours.
Can't Make It In Person? Watch on Salesforce+
Salesforce+ is streaming the event live. You can catch the main keynote, expert sessions, demos, and virtual hands-on training from anywhere. Registration is separate from in-person registration but also free.
The virtual format won't replace being in the room for hands-on labs and Campground networking. But for the content side — keynote, breakouts, customer stories — Salesforce+ is a solid option.
Register for the stream at: salesforce.com/plus/experience/agentforce_world_tour_nyc_spring_2026
How to Register for Agentforce World Tour NYC 2026
- Go to salesforce.com/events/world-tour/nyc/
- Click "Register for free" in the top right
- You'll need a Trailblazer account — Salesforce's unified login across all events, Trailhead, and Salesforce+
- If you attended a Salesforce event before May 2025, your old login still works for that event only. Create a Trailblazer account for everything going forward
International attendees are welcome. U.S. travel requirements apply, but the event itself has no citizenship or visa requirements beyond standard entry rules.
Accessibility accommodations are available. Contact WorldTourSupport@salesforce.com with your request before the event.
What Clientell Is Watching
We help companies get more out of their Salesforce investment. So we look at World Tour events with a specific lens: what's the gap between what gets announced and what actually works in practice?
Here's what we're paying closest attention to at NYC:
Agentforce 360 adoption numbers. The keynote will include customer success metrics. We want to see whether the numbers reflect broad adoption across org sizes, or a handful of well-resourced enterprise deployments. That distinction matters a lot for mid-market companies trying to plan their own roadmap.
The Slack + Agentforce integration story. Rob Seaman's session is the one to watch here. If Salesforce is serious about Agentforce 360 living in Slack's conversational layer, the architecture details matter for how admins actually build and maintain it day-to-day.
Hands-on training scope. We're watching what Salesforce thinks "getting hands-on with Agentforce" looks like at an introductory level. That's a signal about where they think the average org is in the adoption curve.
What's NOT addressed. The gaps in the keynote are as telling as the announcements. If pricing, data governance, or Apex dependency aren't addressed, that tells you something about where Salesforce thinks the friction actually lives.
If you come back from NYC with questions about how to apply what you learned to your specific org, that's exactly what we help with at Clientell.
Your Pre-Event Checklist
One week before:
- Download the Salesforce Events app and build your personal agenda
- Identify your top 3 must-attend sessions before you arrive
- Note which hands-on training slots you want (first come, first served day-of)
- Charge your laptop and pack it
Day of:
- Arrive at 7:30 a.m. for registration — don't wait until 9
- Head to your priority hands-on training room early
- Use the lunch break for Campground networking, not just food
- Attend at least one roundtable — the peer conversations are worth it
After the event:
- Watch sessions you missed on Salesforce+
- Follow up with Campground connections while it's fresh
- Map what you learned against your actual org roadmap
Post-Event Takeaways: Key Announcements from Agentforce World Tour NYC 2026
This section will be updated live on April 29, 2026, with the major announcements, keynote highlights, and biggest takeaways from the event. Bookmark this page and check back after the keynote.
If you attended and want to discuss how to apply what was announced to your Salesforce org, reach out to Clientell here — that's exactly the kind of work we do.
Agentforce World Tour NYC 2026: Frequently Asked Questions
What is Agentforce World Tour NYC 2026?
Agentforce World Tour NYC 2026 is a free, one-day Salesforce event at the Javits Center in New York City on April 29, 2026. It features the main keynote, 130+ sessions across 6 formats, hands-on Agentforce 360 training, product demos, and an evening networking reception.
How much does it cost to attend?
Nothing. Agentforce World Tour NYC is completely free to attend in person. Salesforce+ streaming is also free.
Where is Agentforce World Tour NYC 2026?
Javits Center, 429 11th Ave, New York, NY 10001. Registration opens at 7:30 a.m. ET on April 29, 2026.
Do I need a Salesforce account to register?
No. The event is open to everyone, including people new to Salesforce. You do need a Trailblazer account to register — free to create at trailhead.salesforce.com.
How do I get into the hands-on Agentforce training?
Sessions are first come, first served on the day. Favoriting a session in the app does NOT hold your spot. Bring a fully charged laptop. Multiple time slots run throughout the day, so check back if the first slot fills up.
Is Agentforce World Tour NYC good for Salesforce beginners?
Yes. Salesforce specifically built content for attendees new to the platform, including introductory theater sessions, demos, and access to Salesforce product experts in the Campground.
What industries are focused on at World Tour NYC 2026?
Financial services (dedicated track), healthcare, nonprofit, media, and manufacturing. The Financial Services Experience includes its own breakouts, industry lounge, and roundtables, plus a 10-year Financial Services Cloud anniversary celebration.
Who are the speakers at Agentforce World Tour NYC 2026?
Key speakers include Patrick Stokes (President & CMO, Salesforce), Rob Seaman (EVP & GM, Slack), Niti Praveen (CEO, KnowCloudAI), Hayley Tuller (Salesforce Architect, BrightHelm Partners), MaryAnn Patel (SVP Product Management, Salesforce), Leah McGowen-Hare (SVP Forward-Deployed Engineering, Salesforce), Tigh Loughhead (CEO, Forcery), and Kate McArdle (SVP Solutions, Salesforce).
Can I watch Agentforce World Tour NYC online?
Yes. Salesforce+ is streaming the event live, including the keynote and select sessions. Free registration at salesforce.com/plus.
What should I bring to Agentforce World Tour NYC?
A fully charged laptop (required for hands-on training), your registration badge, and a clear agenda. Business cards are still useful for Campground networking.
When does World Tour NYC start?
Registration opens at 7:30 a.m. ET. Sessions begin at 9:00 a.m. The main keynote runs 10:00–11:00 a.m. The evening networking reception runs 4:00–5:00 p.m.
Wrapping Up
April 29 in New York is shaping up to be one of the more interesting Salesforce events in recent years. Not because of the spectacle, but because the Agentforce 360 story is moving from announcement mode to proof mode. Pandora, PenFed, and CIBC will be on stage with real numbers.
Whether you're already deep in Agentforce planning or just trying to understand where the platform is heading, a day at the Javits Center is worth your time.
And if you come back from NYC wondering how to actually apply what you learned to your org, Clientell works with Salesforce teams on exactly that.
Neil Sarkar is the CTO of Clientell, where he leads a team helping mid-market companies get more out of their Salesforce investment. He has worked with Salesforce orgs across financial services, SaaS, and healthcare.

